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See for yourself.

If I’ve learned anything over the decades, it’s that strategy is important, but execution is essential.

Below is one of many examples of the bold strategy and bullish execution; you get all the value of a full-time executive but with the flexibility and cost-efficiency fit for your business.

To view additional case studies — in order to protect client confidentiality — please contact me.

It’s the most promotional time of the year.

Three months, hundreds of creative executions and millions on the line, the New Balance eCommerce Holiday campaign is a massive effort.

Partnering with developers, marketing managers and senior leadership my team and I built wonderful and measurable campaigns year after year. And with the launch of the Fearlessly Independent campaign this year would have to out-holiday all the others.

From home pages to experience pages to email campaigns, Black Friday to Green Monday to the big day itself, the New Balance eCommerce team produced agile, sophisticated and functional creative that moved all the right needles.

My name is Mike Vollman, and I am a fractional brand and marketing guy with deep roots in growing outdoor brands. I work with businesses just like yours to grow their brands.

Are you curious about how we might work together? So am I. Click the button below, shoot me an email, and let’s see how we can grow your brand together.

The way I see it...